Hi, I’m Erika Zar.
Also known as “The Copy Czar,” I’m a versatile wordsmith and communications professional, ready to tackle any project. Let’s do some blue-sky thinking together.
My Approach
Collaborative
Creative work sings when writers, designers, and marketers work hand in hand to deliver for the client. Need a snappy headline for an odd space? Challenge accepted! Want to brainstorm something wacky and uncover some new ideas? I’m your gal.
Conscientious
With training in technical writing and a knack for SOPs, I am a stickler for details and consistency. I use tried-and-true methods for proofreading and copy editing, while keeping my eyes and heart open to the evolution of the English language.
What I Do
Online Retail, Print Catalogs, Marketing
Fashion, art, and jewelry commerce dominate the flashier side of my portfolio—where I shine in headlines, landing pages, and email campaigns.
Samples Upon Request
Ghostwriting, Blog Posts, SEO, Paid Social
Working in industries from wellness to nonprofit philanthropy to tourism has helped me hone my ability to quickly distill complex information into compelling on-brand content for a variety of audiences.
Samples Upon Request
Digital Native Expertise
I am a fast, self-motivated learner. I’m comfy in Adobe Creative Suite, Microsoft Office (I heart Excel and even Copilot), Atlassian, Figma, and more. Ask, maybe I already know your tools!